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Pictory AI Review: Video Generation with AI Magic

Are you looking for a way to make your presentations or videos stand out from the crowd? If so, you won’t want to miss our Pictory AI review.

Pictory AI offers an innovative solution that could be just what you need.

It’s a video creation tool that leverages the power of Artificial Intelligence (AI) to transform lengthy text content into captivating, short videos that can boost your digital presence.

Imagine being able to create engaging videos without the need for complex technical skills. With Pictory, it’s as easy as selecting images, adding text, music, and more.

You can craft stunning visual experiences in a matter of minutes.

In this comprehensive Pictory AI review, we’ll delve into its features in detail and explore how this AI video generator software can help you leave a lasting impression on your audience with unforgettable visuals.

Pictory AI(Snapshot)

Overall Rating: – ⭐⭐⭐⭐-4/5

πŸš€Key Features of Pictory AI

  • Script to Video: Effortlessly transform written scripts into engaging videos, perfect for YouTubers and content creators.
  • Text-To-Video Generation: Convert text content into captivating video narratives with customizable options.
  • Article to Video: Monetize blog content by turning articles into engaging videos.
  • Edit Video Using Text: Simplify editing with text-based tools, great for webinars and podcasts.
  • Create Video Highlights: Quickly craft highlight reels for social media engagement.
  • Auto Caption Videos: Enhance accessibility and SEO with automated captions.
  • Auto Summarize Long Videos: Create attention-grabbing video summaries, ideal for webinars and podcasts.
  • Visuals to Video: Exercise complete creative control by uploading your visuals.

 πŸ’²Pricing Plans

  • Standard Plan – $23 per month (or $19 per month with annual billing): Suitable for beginners with 30 videos per month and 10 minutes of text-to-video.
  • Premium Plan – $47 per month (or $39 per month with annual billing): Ideal for agencies and experienced creators with 60 videos per month and 20 minutes of text-to-video.
  • Teams Plan – $99 per month (or $119 per month with annual billing)
  • Enterprise Plan – Custom Pricing: Tailored for large organizations with customizable features.
Pros of PictoryCons of Pictory
βœ… AI Capabilities: Time and cost-saving features powered by AI.❌ Limited Engagement: Stock footage may lack a personal touch.
βœ… User-friendly: Easy-to-use interface suitable for beginners.❌ Basic Editing: Not ideal for advanced customizations.
βœ… Aspect Ratios: Supports popular ratios for social media.❌ AI Voiceovers: May sound inauthentic.
βœ… Flexible Editing: Allows scene deletion, trimming, and more.❌ Niche Image Recognition: Accuracy can vary.
βœ… Community: Connect with creators in the Pictory community.
βœ… Cloud-based: Access and edit videos from anywhere.
βœ… Fast Rendering: Quick video rendering.
βœ… Free Trial: Test features with three 10-minute videos.

Pictory AI Overview

Pictory is a cloud-based video creation tool that harnesses AI technology to convert extensive content, including blogs, videos, podcasts, and whitepapers, into concise, shareable branded videos.

All of this is achieved in record time. You can either record your own voiceovers or use one of Pictory’s AI-generated voices to narrate your script.

One of Pictory’s standout features is its white-labeling capabilities, enabling users to personalize their videos with custom logos, colors, fonts, intros, and outros.

Additionally, Pictory supports transcription in over 20 languages, allowing you to connect with a global audience.

Pictory doesn’t stop there; it automatically adds captions to videos, increasing accessibility and enhancing SEO rankings.

Users can either embed the captions into the video or download them in various formats.

Pictory serves a wide range of professionals, including social media managers, marketers, bloggers, agencies, course creators, YouTube content creators, and coaches.

Once your short videos are ready, you can schedule automatic posts on social platforms through Hootsuite integration or download them as CSV files.

Pictory employs three integrated AI technologies to transform lengthy text into engaging videos:

  • Natural Language Processing (NLP): Automatically summarizes lengthy text into essential sentences, each generating a scene in the video.
  • Computer Vision (CV): Scans and selects relevant background visuals (images or videos) for each sentence.
  • Text-to-Speech (TTS): Narrates key sentences, providing voiceovers for the final Pictory video. You can also record your own voiceovers.

Pictory’s AI enables users to edit videos using text, simplifying the process even for those without extensive software knowledge.

It also allows you to create short videos from longer ones, catering to the prevailing trend of shorter, attention-grabbing content.

Features of pictory ai

1. Script to Video: Transform Your Scripts into Captivating Videos

If you’re a YouTuber, marketer, or content creator, Pictory’s Script to Video feature is your ultimate time-saving tool! Say goodbye to hours of video editing – with this feature, you can effortlessly transform your written scripts into visually engaging videos in under a minute.

Here’s how it works:

1. Upload Your Script: Simply upload your script, and let Pictory’s AI work its magic. In no time, your written content will be transformed into captivating visuals that align seamlessly with your script.

pictory ai review : pictory interface

2. Template Library: You can choose a template that suits your video needs, and it can easily be edited under their respective tab.

pictory ai review: template of pictory

3. Customize Your Video: Pictory gives you complete creative control. You can swap out stock footage, add graphic elements, insert text, and more. Want to add narration? You can either record your voice or have Pictory’s AI provide the voiceover.

pictory ai review: pictory ai editing interface

Why It’s Perfect for You:

  • Save Time: You can create videos in just minutes, saving you valuable time.
  • Simple To Use: Pictory’s powerful AI does the heavy lifting, making video creation a breeze.
  • Professional Quality: Access over 3 million high-quality video clips to enhance your content.
  • Crystal Clear Narration: Choose between using your own voice or AI-generated narration.
  • Works With Any Computer: Pictory runs in the cloud, so you can create from anywhere.

Pictory leverages cutting-edge AI technology to automate video creation from your scripts. No need for expensive video editors or complex software.

With Script to Video, you can turn any script into a stunning video with a few clicks. Explore millions of high-quality visuals, music tracks, voiceovers, animations, and more. The possibilities are endless.

Plus, Pictory allows you to customize your video to match your brand’s style. Choose from different themes, fonts, color schemes, and add your logo, intros, and outros.

Once you’re satisfied with your creation, preview your final video and generate it as an MP4 file to share wherever you like.

With Pictory’s Script to Video, you’ll effortlessly craft beautiful, professional videos from lengthy written content in no time!

2. Article to Video: Repurpose Your Content with Ease

If you’re looking to monetize your blog content and take your content marketing to the next level, Pictory’s Blog to Video feature is a game-changer.

With its powerful AI technology and user-friendly video creation tools, you can effortlessly transform your written articles into captivating videos that resonate with your audience.

Here’s why this feature is a must-try:

  • Professional Themes: Choose from a library of professionally designed themes or customize your own using the intuitive video editor.
  • Multi-Channel Reach: Expand your reach across different platforms like YouTube, Facebook, and Instagram. Increase website traffic and convert visitors into paying customers.
  • Monetization Opportunities: Explore multiple monetization avenues. Earn through platforms like YouTube or affiliate programs while creating high-quality videos that engage viewers and build trust in your brand.

Start creating compelling videos from your blog posts with Pictory’s Blog to Video feature and elevate your content marketing strategy!

Here’s how it works:

Input Your Blog Post URL: Instead of entering a script, simply provide Pictory with the URL of your blog post. Pictory will retrieve the article’s content from your website and analyze it using AI.

pictory ai interface for choosing article to video

AI-Enhanced Video Creation: Pictory’s AI identifies key sections of your article and suggests them as scenes for your video. You have the flexibility to add or remove scenes and edit the content as needed.

pictory ai review, interface of pictory

Personalized Video Creation: Customize your video using Pictory’s video templates, background soundtracks, voiceovers (your own or AI-generated), and visuals for each scene.

pictory ai review : pictory ai editing intreface

In just a few steps, your AI-powered video is ready to engage your audience.

This feature is invaluable when you want to enhance your blog posts with engaging videos or reach a wider audience on visually-oriented platforms.

Perfect for Personal Bloggers and Companies:

  • Increase Engagement: Transform blog posts into engaging videos.
  • Fast and User-Friendly: Let AI do the heavy lifting for you.
  • Stunning Quality: Access a vast library of over 3 million video clips, images, and 15,000 music tracks.
  • Add Voice: Choose your voiceover or opt for realistic AI voices.

Pictory harnesses the power of AI to automatically create stunning videos from your blog posts, saving you time and effort.

Have a remarkable blog post or article that you’d like to repurpose into a video? Pictory AI’s Article to Video feature has got you covered.

This feature seamlessly transforms your written content into engaging videos, expanding your content’s reach and making it more accessible to a wider audience.

3. Edit Video Using Text: Simplify and Speed Up Video Editing

Pictory empowers you to edit videos effortlessly using text. Whether you’re fine-tuning webinars, podcasts, or Zoom recordings, this feature simplifies the editing process, allowing you to make your videos more engaging and professional.

pictory ai review: edit video using text intreface

Here’s what you can do with Pictory’s Text-Based Video Editing:

  • Subtitle Magic: Automatically add subtitles to your videos with ease.
  • Cuts Made Simple: Easily trim unwanted sections and create video highlights for social media.
  • Custom Branding: Personalize your videos by adding custom branding elements.

Editing through text is particularly effective for videos with extensive dialogue. Pictory’s AI technology shines as it automatically highlights filler words like “uhs” and “ums” in your video, enabling you to swiftly remove them from your subtitles.

Additionally, Pictory lets you search for and identify any unwanted words in your video content. This makes the editing process a breeze, allowing you to quickly find and eliminate filler words in seconds.

pictory ai review: project editing

Perfect for Editing Webinars, Podcasts, and Zoom Recordings:

  • User-Friendly: Edit videos seamlessly using text, no complex software required.
  • Speedy Editing: Even lengthy videos take just minutes to polish.
  • Pro-Level Results: Eliminate filler words and silences effortlessly.
  • Audience Engagement: Automatically add captions to enhance accessibility.
  • Branding Control: Infuse your brand identity with custom branding elements.

Pictory’s powerful AI makes video editing with text a straightforward process. Say goodbye to the complexities of professional video editing software.

The Pictory Video Editing Using Text feature empowers entrepreneurs to transform their video content swiftly and effortlessly, all in just a matter of minutes.

This intuitive AI video editor simplifies the editing process, making it as straightforward as editing a Word document.

Say farewell to the hassle of learning intricate software – Pictory has you covered!

From webinars and demo videos to e-learning materials and video podcasts, Pictory’s text-based video editing feature offers versatility and convenience.

Plus, it utilizes AI to eliminate filler words and silences, delivering professional results without the need for countless reshoots.

Editing videos using text is your key to crafting exceptional content swiftly and effectively, amplifying your brand and boosting customer engagement.

Video editing typically involves mastering complex video editing software and navigating various optimization features.

However, Pictory’s text-based video editor revolutionizes the editing process, making it as simple as creating a text document.

While it may not replace professional video editing tools entirely, it streamlines numerous everyday editing tasks that would otherwise be time-consuming with other software.

4. Create Video Highlights: Share Engaging Highlight Reels Effortlessly

Pictory’s Video Highlight Reels feature is your secret weapon for transforming long videos into shorter, attention-grabbing clips effortlessly.

This means you can extract maximum value from your extended video content without investing hours in manual editing!

Video highlights work wonders in boosting engagement and driving sales, making this feature a powerful tool for online entrepreneurs seeking to maximize their earnings.

With Pictory, you can quickly craft high-quality videos tailor-made for social media and webinars, all while ensuring every clip shines a spotlight on the best moments from your video content.

pictory ai review pictory shareable highlight

Here’s why the Video Highlight Reels feature is a game-changer:

  • AI-Powered Editing: Pictory’s advanced AI ensures each clip truly highlights the crΓ¨me de la crΓ¨me of your video content. No need to worry about omitting crucial moments; the AI takes care of that.
  • Effortless Publishing: You can automatically share your highlight reels on popular social media platforms like YouTube, Facebook, and Instagram, reaching even more potential customers!

In an era of TikTok and short attention spans, repurposing your long-form video content into bite-sized segments is the key to staying relevant and expanding your brand’s reach.

Thanks to Pictory’s AI Video Highlight Reels feature, you can create captivating short videos that drive more views, followers, and sales!

Perfect for Creating Trailers and Sharing Short Clips on Socials:

  • Share Highlights: Craft concise highlight videos effortlessly.
  • Boost Engagement: Short clips are highly engaging and capture viewers’ attention.
  • Skyrocket Webinar Attendance: Trailer videos increase bookings and show-up rates.
  • Increase Sales: Sneak peeks heighten conversions.
  • Publish to Socials: Ideal for all social media platforms.

Pictory’s advanced AI automates the process of turning long videos into engaging short clips, ensuring you get the most out of your video creation investment.

Another standout feature of Pictory is its ability to automatically find and highlight key points within a video.

This functionality proves invaluable for creating summary videos or extracting essential clips from lengthier recordings.

5. Auto Caption Videos: Enhance Accessibility and Boost Engagement

Adding captions to your videos is a game-changer. Not only does it extend your reach by attracting more viewers, but it also significantly increases engagement and watch time.

Pictory simplifies the process of adding captions or subtitles and even corrects errors automatically.

pictory ai review  automatically caption your videos

Here’s why captioning your videos with Pictory is a game-changer:

  • Accessibility Matters: Captions make your content accessible to individuals with hearing impairments or those in noisy environments. It’s all about ensuring your message reaches everyone.
  • Enhanced Discoverability: Captions boost SEO and rankings on Google and YouTube, making your videos more discoverable. Higher visibility translates to more views and engagement.
  • Professional-Quality Captions: Pictory generates highly accurate captions, ensuring maximum clarity for your message. Expect professional-quality videos with clear and appealing captions.

If you have existing videos that need captioning, Pictory can do it in a matter of minutes. It’s faster and more accurate than human captioning services.

With Pictory, you can elevate your video content with professional captions effortlessly.

Perfect for Expanding Your Reach:

  • Extend Your Reach: Captions attract a wider audience.
  • Increase Accessibility: Create inclusive content for all.
  • Boost SEO and Rankings: Conquer Google and YouTube.
  • Save Time and Money: No more outsourcing captioning.
  • Incredible Accuracy: Expect crystal-clear captions.

Pictory simplifies and speeds up the captioning process without additional costs. Whether it’s webinars, demos, e-learning, video podcasts, or more, Pictory has you covered.

Captions aren’t just for the deaf or hard-of-hearing audience; they’re a powerful tool for enhancing the viewing experience.

In fact, 80% of captioned video users don’t have hearing impairments and a whopping 85% of Facebook videos are watched on mute.

But the benefits don’t end there.

Video captioning is a potent SEO booster, driving more traffic to your content.

Pictory Auto Captions offers a hassle-free, rapid, and reliable solution for automatically generating captions.

By adding captions, you’ll increase engagement, watch time, reach, and discoverability on social media.

Transcription Made Easy:

pictory ai review, transcribe

Transcribing videos or adding captions can be a time-consuming task, but not with Pictory.

  • Automatic Captions: Pictory generates automatic captions and provides a complete transcript when you upload your video.
  • Multi-Speaker Detection: If your video features multiple speakers, Pictory’s AI transcript feature identifies and distinguishes them in the text editor.
  • Versatile Transcripts: Copy your video transcript to Google Docs or any word processor or use it directly to create a WordPress blog post.
  • Timeline Visualization: Pictory creates a comprehensive timeline of your video scenes with closed captions, so you know precisely where each part of your text belongs.
  • Editing Tools: Pictory equips you with various tools to edit and format your video captions and apply different themes to customize subtitles in your content.

6. Auto Summarize Long Videos: Create Engaging Summaries

summarize the long video with help of pictory

Pictory AI’s video summarization simplifies content repurposing. It converts lengthy articles or blog posts into captivating video summaries, perfect for social media sharing.

  • Effortless Repurposing: Pictory AI analyzes text, highlighting essential points, and crafts concise video summaries.

For content creators, Pictory’s Auto Summarize feature is a game-changer:

  • Attention-Grabbing Clips: It transforms long videos into attention-grabbing short clips.
  • Effortless Repurposing: Easily shareable, bite-sized content for various social media platforms.

Unlock engagement and opt-ins with Pictory AI’s Auto Summarize feature:

  • Captivating Highlights: Keep viewers engaged with concise summaries.
  • Efficient Repurposing: Create social media-friendly videos in no time.

Condense webinars, podcasts, or Zoom recordings into engaging summary videos quickly with Pictory AI.

Pictory excels at summarizing lengthy videos into short, captivating segments, ideal for social media platforms and content repurposing.

7. Visuals to Video: Total Creative Control

visual to video

Pictory’s Visuals to Video feature lets you upload your photos and videos, allowing you to craft custom videos with precision.

Take charge of your visuals and create content that perfectly resonates with your brand or message.

Pricing and Plans

pictory ai review: pricing and plans of pictory

Standard Plan – $23 per month (or $19 per month with annual billing):

  • Ideal for beginner video creators.
  • Includes 30 videos per month.
  • Offers 25 automatic voices.
  • Supports text-to-video projects of up to 10 minutes.
  • Provides access to 5,000 background music tracks.
  • Allows editing of existing video footage for up to 1 hour.
  • Offers 10 hours of video transcription.
  • Includes three customizable branded templates.

Premium Plan – $47 per month (or $39 per month with annual billing):

  • Suitable for marketing agencies, website owners, and experienced video creators.
  • Includes 60 videos per month.
  • Offers 42 automatic voices.
  • Supports text-to-video projects of up to 20 minutes.
  • Provides access to 15,000 music tracks.
  • Allows editing of existing videos for up to 3 hours.
  • Offers 20 hours of video transcription.
  • Includes 10 customizable branded templates.
  • Provides access to millions of stock videos and images.

Teams Plan – $99 per month (or $119 per month with annual billing)
All Premium Features PLUS

  • 3 Users Per Account*
  • 90 videos per month included*
  • Text-to-video projects of up to 30 min in length*
  • Getty images – 10 million stock clips
  • 20 Branded Templates you can customize and save
  • 15,000 music tracks
  • Sharing & Collaboration Features

Enterprise Plan – Custom Pricing:

  • Designed for large organizations.
  • Features and pricing are customizable and tailored to specific needs.
  • Includes a dedicated account manager for personalized support.

Free Trial:

free trial of pictory
  • Pictory offers a free trial allowing users to create 3 video projects, each up to 10 minutes long.
  • Users can access AI-enabled features, text-to-video creation, automatic captioning & subtitles, and the full library of 3 million+ licensed stock videos and images during the trial

Additional Comments:

  • Suitable for both beginners and experts.
  • Offers various video editing features.
  • Supports English language primarily.
  • Provides realistic AI voices.
  • Learning curve for some users.
  • No AI text generation.


Pictory AI is a versatile tool suitable for a wide range of users:

  • Small Business Owners: Perfect for enhancing digital presence and engagement with high-quality videos.
  • Digital Marketers: Streamline video content creation for marketing campaigns.
  • Content Creators: From beginners to professionals, Pictory is ideal for YouTubers, bloggers, and social media influencers.
  • Agencies: Offering video services to clients is more efficient with Pictory AI.
  • Educators: Create interactive and engaging content for educational purposes.
  • Non-profit Organizations: Craft impactful videos to convey messages effectively.
  • Freelancers: Showcase your work with professional-quality videos.
  • YouTubers: Produce more content for your YouTube channel easily.

Pictory’s user-friendly approach and AI technology make it accessible to a diverse audience, enabling anyone to enhance their digital presence and engage their audience with high-quality video content. Whether you’re looking to monetize your content, boost engagement, or simplify video creation, Pictory AI has you covered.

Alternative to Pictory AI

  • Lumen5
  • FlexClip
  • Synthesia
  • InVideo

Read our best AI video generators

Frequently Asked Questions (FAQs)

Is Pictory AI worth it?

Pictory AI can be worth it if you’re looking for a convenient way to create videos from text and enhance your video marketing efforts. Its AI capabilities save time and offer flexible video editing options.

What are the disadvantages of Pictory?

Some disadvantages include the potential lack of engagement in videos using stock footage and limitations in sophisticated video editing compared to other tools.

Can you make money with Pictory?

You can potentially make money by using Pictory AI to create engaging video content for your business, brand, or social media channels. The effectiveness in monetization depends on your content and marketing strategy.

How long does it take to get through Pictory AI?

The time it takes to create videos with Pictory AI varies depending on the complexity of your project. However, Pictory’s AI technology significantly reduces the time needed for video creation compared to traditional methods.

What is better than Pictory?

Some alternatives to Pictory include Synthesia, InVideo, Lumen5, FlexClip, and Synthesys, each with its own set of features and pricing options.

What is Pictory best for?

Pictory is best for content creators, marketers, educators, bloggers, social media marketers, and businesses looking to create engaging videos from text and written content.

Can I use Pictory for YouTube?

Yes, you can use Pictory to create videos for YouTube. It offers features that make it suitable for content creators on platforms like YouTube.

How much does Pictory AI cost?

Pictory offers various pricing plans, starting at $19 per month for the Standard plan. Prices may vary based on your chosen plan and billing frequency.

Is Pictory AI completely free?

Pictory offers a free trial, but its full features and usage are available through paid plans. The free trial allows you to create a limited number of videos within certain limitations.

How does Pictory AI work?

Pictory AI works by using artificial intelligence to transform text and written content into engaging videos. It automatically generates scenes, adds captions, and provides editing options to enhance videos.